Just build a website they said, live on the beach…oh really?

work on the beach 26 Oct

Just build a website they said, live on the beach…oh really?

So, you have been on a Thai holiday, you have felt the sun on your back and tasted the inexpensive Thai food, now you want to live here? Excuse the sarcasm, those of us who have lived here ten years plus, we hear it every week.

“Now your friend, tell me about him again, the one with the websites selling Thai statues and cushions, yes him who is retired at 35, drinks all day, rings the bell in bars and is currently in some hedonistic utopia.”

It is human nature to boast about one’s achievements, especially if the reality is very hard to bear. Most people I have met in the last 17 years in Thailand have all lost cash in Thailand, yes made some, but in the end, they are mostly out of pocket than in the pocket.  Factor in 2020 and if you have a bricks and mortar business that relies on tourists coming in, it makes for very sad reading indeed.

Working online is an easy way to live on the beach.

Over the last few years, e-commerce has become an indispensable part of the global retail framework. Like many other industries, the retail landscape has undergone a substantial transformation following the advent of the internet, and thanks to the ongoing digitalization of modern life, consumers from virtually every country now profit from the perks of online transactions.

As internet access and adoption are rapidly increasing worldwide, the number of digital buyers keeps climbing every year. In 2019, an estimated 1.92 billion people purchased goods or services online, and during the same year, e-retail sales surpassed 3.5 trillion U.S. dollars worldwide.

So, if it is so easy why isn’t everyone doing it?

According to Malcom Gladwell’s book Outliers it takes around 10,000 hours to be good at anything, that is 13 months straight by the way, factor in rest and sleep, so; 3 years. This was roughly the time the Beatles honed their skills in Hamburg. This is generally the time to complete an apprenticeship or get a University degree.

The rule is based on research into the abilities of top performers in various fields like mathematics, chess, tennis, swimming, and music.

The research shows that for the overwhelming majority of experts who reach the top of their fields (for instance, chess grand masters or great composers) have spent a minimum of ten years acquiring and honing their skills.

The few who are exceptions to this rule are found to hit their expert status in year eight or nine of their careers—not far short of the average. So being a prodigy with a “gawd given” talent is just a myth.

The 10,000 hours rule dictates that you need an enormous volume of time. That’s what it takes in order to become a master of your craft.

This, says Gladwell, is true even if you are a prodigy. However, even though this has largely been disputed, there is some truth to it.

Practice makes perfect. In a world where our attention is short, this is a hard thing to learn.

However, whilst you are a newbie at a new trade, or you need time to build up a brand, you must compete with the human condition which is hunger, sleep, love and belonging, all the things that Maslow talked about in his hierarchy of being. All this ‘learning’ costs time, and time costs money so the big question is:

 Do you have 3 years ‘living money’ spare?

Further to this you are going to make mistakes in any new activity that you try to live in Thailand.

Back in 2010 we started an online business and a website company, naming no names but they were a Swedish outfit 2 brothers who charged us 1 million THB for a website! Yes, we threw 1 million Thai baht of our hard cash to build a website and this was when the baht was around 60 to the British Pound! Now we know to build the very basics of a website costs less than 50 U.S.D!

Then we paid a Thai /Danish company 1 million baht to do some marketing on Social Media for us which lasted about 6 weeks and they were done with us and stopped answering emails, unless we coughed up some more money.

Yes, we were stupid, but knowledge comes through learning and making mistakes. Knowledge that we use now to build on our websites and do our own marketing costing us 4 commas to the left of what we paid 10 years ago.

So, you need learning money too, unless you already are established online and have done your time.

Consistency is also the key to any online business success, back in 2000 a website was a fortune and you were almost guaranteed business by being so forward thinking, but technology is a fickle business.

Have you ever watched a movie from only 5 years ago and thought OMG! Would you look at that antiquated phone they are using? 

Technology moves so fast, if you are not updating your website 3 times a week with good original blogs that inspire, educate, give altruistically tips and tricks from your own knowledge that you have spent years learning to brand you as a business leader and someone whom people can do business with, you will be doomed to page 5 of Google and we website people have a joke:

Where is the best place to bury a dead body?

Page 5 of Google’s Search pages! Nobody ever looks there!

Globalization

How many websites??

When it comes to websites and working online it is not for the feint-hearted, the statistics will tell you this:

In 20202 so far there was around 1,780,279,247 and it appears to be growing quickly. The truth is, however, that only a fraction of these sites are actually active. 

 About 1,580,279,247 websites on the internet are inactive.

(Source: Internet Live Stats)

Although the number of websites as of 2020 online is not short of two billion, only a small number of these are active. In fact, only about 200 million websites are active. 

In business and life, the 2% rule prevails, no matter what you do only 2% are dogmatic enough to see it through to the end and have the patience to wait and try many different things to be successful.

So now you need 3 years domestic money, three years learning money and now you are up against the mountain of failures who will tell you working online is one of the most difficult ways to make money anywhere!

My advice to anyone is if you have started a website and aim to live online with your passion and you have ‘blind faith’ you  know you have something that satisfies the end need for consumers, fills an emotional gap and saves people time and money, then don’t give up after the first few months of your blogging. It does feel that no one is listening to you, but you are always closer to success than you think you are and if you give up now the race is lost.

For myself one thing is for certain regardless of the ‘shitshow’ that is 2020 and the fact that I had 1 years living money, no room for error, and only had the blind faith to continue when all common sense told me to go back home, get a job and stop putting your family through such turmoil.

I was determined to see it through, maybe entrepreneurs are masochists and love the pain of going cap in hand to almost everyone you know to survive, I am starting to see after 13 years of a real scary roller coaster ride with nothing holding the car to the ride’s structure, I can see some light at the end of the tunnel and what a glorious light that is. It is so worth it.

time+effort =success…you hope!

Maybe, you have something that you know can itch that currently unreachable spot and you just need to get it online, we can help, and maybe you are at the age I am and can use some of your pension pot now to make yourself a small fortune to re-invest , now you have learned the fundamentals of wealth and do much better than your current pension provider.  Or maybe you want a better yield for the pension you already have.

Then drop our experts a message with what kind of pension you have, and we maybe can help you get you find your living money whilst you get your online business running.